Does Advertising on BIG CAT 1055 make sense? |
Take this test. You be the judge!
When you were 20
had you. |
By the time you were 40 years old, had you. |
| Yes |
No |
Bought a new car? |
Yes |
No |
| Yes |
No |
Invested in an IRA? |
Yes |
No |
| Yes |
No |
Bought a home or condo? |
Yes |
No |
| Yes |
No |
Earned $40,000 / year? |
Yes |
No |
| Yes |
No |
Started a family? |
Yes |
No |
| Yes |
No |
Purchased new furniture? |
Yes |
No |
| Yes |
No |
Bought a CD? |
Yes |
No |
| Yes |
No |
Taken a costly vacation? |
Yes |
No |
Fact is, major purchases happen between the ages of 20 and 45. That's when you need to begin building loyalties. When you want to reach the upscale young adult, count on:
It's Time You Expect More From A Radio Station!
BIG CAT's coverage area is 9 counties strong, covering 119,672 people. Counties include Hardin, Bullitt, Larue, Hart, Meade and more. In any given week, BIG CAT 105.5 WLVK is reaching over 26,000 people, according to Arbitron.
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LISTENER PROFILE
48% Male 52% Female
68% are 25 - 54 years old
71% are 18 - 49 years old, representing 65% of the population
Married with 2 - 3 children between the ages of 2 - 17
Earns $25,000 - $74,000, with 28% earning more than $75,000 per year
Heavy News listeners
Spend an average of 17.3 AQH listening per week
COUNTRY MUSIC IS AMERICA'S MOST POPULAR FORMAT
16% of other format listeners will tune in to country from time to time; however, only 10% of country listeners ever switch over to another format.
IT'S NOT JUST FOR 'COWBOYS!"
Reach all types with Big Cat Country: the businessman, the housewife, the teenager, the factory worker and the farmer. You are also able to reach a wide age span - from 8 to 80 - there's a country music fan in every family, every workplace, and every classroom. You can tap into the dollars that today's teens command, get your fair share of the Generation X dollars, reach into the pockets of those young, mobile, upscale families, create Top of Mind awareness with Baby Boomers and appeal to today's younger-thinking grandparents. IT'S A FORMAT THE WHOLE FAMILY AGREES ON.
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So much more than you expect! |
Take a look at what BIG CAT offers:
| Features |
Benefits |
6,000 Watts of Power |
Hardin County 's most listened to Country Station; your message reaches more people |
Live, Local Programming & Strong Show Personalities |
People identify with and know our on-air staff; keeps listeners locked on |
Country Music Format |
One of the all-time most favored formats BY ALL AGES |
Excellent Tower Placement |
Positioned to reach the maximum number of listeners for you - 112,070 persons in our primary coverage area |
Excellent Production (the best in the area; comparable to what you would expect in larger markets) |
Your commercial will bring in customers..and THAT'S what you are paying for |
Excellent Marketing Representatives |
We can help you make educated media choices |
Noon Request Show |
Keeps listeners involved so they won't tune out and miss your commercial |
Very High Time Spent Listening & Very Low Audience Turn-over |
We deliver what you want - people who don't flip out when your commercial comes on. |
Strong Traffic Producing Promotions |
Promotions that drive people to you |
Weekend Shows |
Keeps listeners locked in, building more audience to hear your commercial |
Local Ownership |
We are invested in this community too! |
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Thunder Road
Saturday Mornings 8a - 10a
Thunder Road combines powerful production, hit music, and the most credible correspondents in Nextel Cup coverage.
The hottest stars in country music along with top drivers sharing the microphone. This is the perfect way for you to keep up with two of your favorite pastimes reflecting weekly race results!
Hosted by Atlanta personality Steve Mitchell!
Steve Mitchell
Lon Helton's Country Countdown USA
Saturday nights 7p - 10p
Three hours of the top 30 hits counted down and co-hosted each week by one of country music's hottest stars. Alan Jackson, Reba McEntire, Garth Brooks, Clint Black along with many more bring fans the latest news, gossip, and funny stories.
Visit Lon Helton's Web Site
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Bob Kingsley's Country Top 40!
Sunday mornings 8a - 12p
Reaching millions of listeners on over 1,000 radio stations, Bob Kingsley has hosted the number one national music show in any format. Bob Kingsley has been named host of Billboard magazine's "Network/Syndicated Program of the Year: Country" for 16 consecutive years (1987-2002); the only air personality in any format to achieve this continued success. In October of 2001, Bob Kingsley was named as the first ever Country Music Association National Broadcast Personality of the Year. And, in 2003, he received the honor a second time.
Bob also hosts unique and interesting specials, including the extremely popular "Christmas In America with Bob Kingsley" and "Year-End Countdown."
Visit Bob Kingsley's Website
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Rick Jackson's Country Hall of Fame
Sunday 5p to 8p
Three hours of Classic Country. Every week a different feature ... from radio romance songs to famous firsts. Rick is known for putting together interesting and entertaining shows. Visit Rick Jackson's Website
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Cecilian Bank Bluegrass Hour
Sunday nights 8p - 9p
Bluegrass Lovers! The BoMan knows his Bluegrass and will entertain you with a wide range of Bluegrass hits and artists dedicated to the love of this music. He will enrich your knowledge of the artists and music. Be sure to thank The Cecilian Bank for bringing this program to the BIG CAT!
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